Intro to E-Commerce with Shopify

Description

Having an online presence allows your small business to engage with customers and continue to grow, especially during and post COVID-19. This workshop will walk you through what you'll need to get started on an e-commerce platform like Shopify. Learn about an array of topics from marketing to basic design principles, to recession proofing your business with an omnichannel setup, and being prepared for Cyber weekend and the holidays. You'll get a glimpse as to what Shopify has to offer including the growing ecosystem built to serve businesses like you. Shopify will answer any questions you may have about running your online business; we welcome you to prepare your questions in advance!  

This is your opportunity to learn the basics of how to prepare for success in a world with increased online competition. This workshop covers what you need to know to get online and be ready for the holiday sales season! 

As an added bonus, and exclusive to this event, a curated box of ATB business products will be sent to all registrants to celebrate a successful BDC Small Business Week. 

Event Outline

This event will only be available online. We will be using the Zoom meeting platform for the webinar. A link to join will be sent out to all registrants 12-24 hours prior to the webinar via email.

About the Presenters


Varun Chopra | Local Programs & Community Manager, Shopify

Varun Chopra is the local programs and community manager for Shopify in Calgary. From in person workshops and events, 1:1 meetings and now moving online to offer webinars and digital office hours, Varun thrives to build relationships and putting his long running experience working with all kinds of entrepreneurs to help local businesses grow. Fun fact: Varun is also a songwriter and has music on shows including a documentary hosted by Pharrell Williams and a Spanish soap opera.



Monica Cordon | Social Care, Shopify

Monica Cordon dedicates her work at Shopify to understanding and empowering entrepreneur success in e-commerce. Prior to joining forces with Shopify within the Social Care team, Monica started her entrepreneur journey after graduating from the University of Alberta. Becoming a multi-business owner and speaker led her to speak at events held around the world in the pursuit of helping other entrepreneurs succeed. Monica partnered or founded over 120 e-commerce businesses leading some of them to 7 figure revenues.